REV: FEBRUARY 20, 2007 JOSH LERNER ANN LEAMON Lion Capital and the Blackstone Group: The Orangina plentitude On the rainy capital of the United Kingdom evening of Thursday, November 17, 2005, cardinal workforce waited for a phone call. Although this was happening all over the city, the office staff and the post were different here. Lyndon Lea, managing partner of Lion Capital, and David Blitzer, a precedential managing theater director at the Blackstone Groups London office, wanted to furnish a draw that might open everyones look much easier to Todd Stitzer, CEO of Cadbury Schweppes. The night before, theyd been told Stitzer would see them that day. twenty-four hours was slipping into night and there had been no call. Lea at Lion, formerly Hicks, Muse Europe, had just close a â¬â¬ 820 cardinal fund. He had partnered with the London office of U.S.-based Blackstone, which had elevated over $14 billion for private equity investment funds in its history1, in an auction for Cadbury Schweppes European Beverages (known for the purposes of this case as Orangina). Along with Orangina in its distinctive bulbous bottle, this European naval division of the Cadbury Schweppes global confectionary and beverages ships company owned such brands as Apollinaris water, Schweppes unused and soda water, and a host of regional brands.

According to rumors on the street, it had long been closely to be sold. Cadbury had finally made the divestiture ex officio in kinfolk 2005. Since then, the Lion-Blackstone consortium had gone through two rounds of bidding as the pool of contenders fell fr om 40 to sevensome to three. Orangina had t! he potential to be a signature deal for both firms: the first consumer deal for Blackstones London office and an beta win for freshly formed Lion, signaling its arrival in the realm of iconic brands with billion-euro price tags. Both firms, however, needed to head off a trey round of bidding. They were at the upper cultivate of their valuation, especially as Oranginas sales had been falling for the ultimo five years. In addition, another round would...If you want to bear a adequate essay, order it on our website:
OrderCustomPaper.comIf you want to get a full essay, visit our page:
write my paper
No comments:
Post a Comment